Effective Date: June 7, 2026

Julia Cantu ("we," "us," or "our") respects your privacy. This Privacy Policy explains what information we collect, how we use it, and the choices you have. By using our website, services, or SMS program, you agree to this Policy.

1. Information We Collect

• Contact information — name, email, mobile phone number, shipping/billing address.
• Account & order information — purchase history, appointment bookings, consultation notes you provide.
• Payment information — processed securely by our payment processor; we do not store full card numbers.
• Communication preferences — SMS and email opt-in status.
• Device & usage data — IP address, browser type, pages viewed, cookies, and analytics identifiers.
• Advertising data — interactions with our ads, tracking pixels (e.g., Meta Pixel), and conversion events.

2. How We Use Your Information

• Process orders, bookings, and consultations.
• Send appointment confirmations, shipping updates, and customer-service messages.
• Send marketing communications via email and, with your express consent, SMS text messages.
• Improve our website, products, and services.
• Measure and improve advertising performance on platforms such as Meta (Facebook/Instagram), Google, and similar services.
• Comply with legal obligations and protect against fraud.

3. SMS / Text Messaging Privacy (A2P 10DLC)

When you opt in to our SMS program, we collect your mobile number and consent record (date, time, source, and IP address where applicable).

No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. Information sharing to subcontractors in support services, such as customer service or our SMS messaging platform, is permitted solely to deliver the messages you have requested. All other categories — contacts, email, etc. — exclude text-messaging originator opt-in data and consent; this information will not be shared with any third parties.

You may opt out at any time by replying STOP to any message. For help, reply HELP or contact hello@juliacantu.com. Message frequency varies; message and data rates may apply.

4. Cookies & Tracking Technologies

We use cookies, pixels (including the Meta Pixel), and similar technologies to operate the site, remember preferences, analyze traffic, and measure advertising effectiveness. You may control cookies through your browser settings. Disabling cookies may affect site functionality.

5. Advertising on Meta and Other Platforms

We run advertising campaigns on Meta (Facebook and Instagram) and other networks. These platforms may use cookies, pixels, and device identifiers to deliver and measure ads. You can manage your ad preferences in your Meta account settings or through the platform's opt-out tools. We comply with Meta's Advertising Standards and Business Tools Terms.

6. How We Share Information

We share information only as needed to operate our business:

• Service providers — payment processors, shipping carriers, email/SMS platforms, hosting, analytics, and scheduling tools, bound by confidentiality and data-protection terms.
• Legal compliance — when required by law, subpoena, or to protect rights and safety.
• Business transfers — in the event of a merger, acquisition, or sale of assets.

We do not sell your personal information, and we do not share SMS opt-in data or mobile numbers with third parties for their marketing purposes.

7. Data Retention & Security

We retain personal information only as long as necessary to fulfill the purposes described in this Policy or to comply with legal obligations. We use reasonable administrative, technical, and physical safeguards to protect your information.

8. Your Rights

Depending on your location, you may have the right to access, correct, delete, or port your personal information, or to object to or restrict certain processing. To exercise these rights, contact us at hello@juliacantu.com.

9. Children's Privacy

Our Services are not directed to children under 13 (or the equivalent minimum age in your jurisdiction), and we do not knowingly collect personal information from them.

10. Changes to This Policy

We may update this Privacy Policy from time to time. The "Effective Date" above reflects the latest revision.

11. Contact

Julia Cantu — hello@juliacantu.com